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In Kenya, Novo Nordisk tests a new business model to improve access to insulin (05:05)

12 April Novo Nordisk officially launched a programme to make insulin and diabetes care more accessible to poor populations. In Kenya, 250,000 people are in need of insulin out of which 80,000 are people with an annual income between 1,500-3,000 US dollars. To make insulin more affordable and accessible to this group, Novo Nordisk has in partnership with local organisations and faith-based hospitals and clinics developed a new business model that includes a streamlined supply chain and treatment centres that are closer to the patients’ homes.
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